Ecocert Logo for cosmos organic, certified organic skincare, the pure collection

Benefits of Certified Organic Skincare

Benefits of Certified Organic Skincare

Ecocert Logo for cosmos organic, certified organic skincare, the pure collection

People tend to think what they put into their bodies to eat healthily, but less so what they put onto their skin.

Not only is Certified Organic Skincare better for the environment, it is also better for your health and well being.

Our food is broken down by the digestive system, our liver flushes away harmful toxins, but when we put synthetic chemicals onto our skin, they enter into our bloodstream.

Non Organic Skincare products could contain harmful ingredients

Many non organic skincare products include an astonishing amount of harmful man made chemicals including formaldehyde or parabens.

From the list of the ingredients seen on a product of a non-organic skincare product you will probably not recognise many of the ingredients, these are usually the ones that contain the synthetic chemicals. 

Do look for Perfumes or Fragrances, these are allowed to be used by brands to cover a huge amount of synthetic, man-made chemicals. 

certified organic skincare

Organic Skincare product ingredients

Look for a similar product that is Certified Organic, and now look at the ingredients list, you will probably recognise most, if not all of them.

Certified Organic ingredients are grown without the use of pesticides or man made chemicals, therefore skin is absorbing natural ingredients.

Organic products are less likely to cause allergic reactions

Skincare products that are Organic are less likely to cause allergic reactions than non organic due to containing no synthetic or toxic chemicals.

clean natural skincare

Organic is Healthier for your Skin

Skincare products that contain synthetic chemicals could cause harm that may not be recognisable immediately or even long term, however they are invasive.

The chemical elements contained may provide instant gratification with use, but the chemicals could damage and weaken the skin causing ageing.

Organic Skincare products help preserve the Environment


Organic products only use naturally grown ingredients free from toxic pesticides and fertilisers, leaving less harmful footprints on the planet.

We believe that the cosmetic industry really needs to consider how to position itself as an environmentally responsible industry.

By using natural products from organic farming, you are helping to minimise the environmental impact and support the sustainability of the environment.

benefits of certified organic skincare

Making the switch to Certified Organic Skincare has numerous advantages, including making your skin, and the planet a lot better.

The ingredients support organic agriculture and are sourced from organic farmers.

Organic farming also plays a key role in helping to tackle climate change.

Organic soils are around 25% more effective at storing carbon in the long term.

What Ingredients does The PÜRE Collection use?

organic skincare

We are Certified to COSMOS standard by Ecocert, and all our ingredients are Ethically and Sustainably sourced.

We offer you pure, certified organic ingredients.

Why companies may not want to verify their authenticity

At present there are no legal definitions of the meaning of the words ‘Organic’ and ‘Natural’ for cosmetic brands, and it is very easy to market and ‘Greenwash‘ anything on a label, and certainly on marketing a product.

We feel that so called ‘clean beauty’ should go beyond more than just a marketing claim, and go with clean agriculture, soil, ingredient harvesting, and manufacturing practices, recognising that every element in the process of creating the end product has a positive, clean impact.

The large financial cost of obtaining certification from Ecocert, the bureaucracy involved, and consumption of time it takes, could be used for other considerations, however, our customers are important, and we know they require and expect, quality over quantity.

What it means to be Certified to COSMOS Standard.

certified organic skincare


COSMOS stands for ‘COSMetic Organic and Natural Standard’.

It is a globally recognised regulatory body that set the requirements for the Certification of Organic and natural products in Europe.

The COSMOS guidelines encourage sustainable production and consumption.

Cosmetic brands could show a positive environmental message to their customers by undertaking self regulated implementations such as being COSMOS organic certified through internationally recognised bodies as Ecocert and The Soil Association,

How are Organic products Certified?

The road for obtaining certification is rigorous, extremely time consuming and costly.

A brand subjects themselves, and their working environment to continuous monitoring and annual audits from their Certification Body, everything from the sourcing of raw materials, the packaging, carbon footprints, recycling, taking samples for laboratory analysis, shipping the finished product to the consumer are all monitored.

At the end of the process if the brand passes, the certification body issues the certification, this is then communicated to customers through the wording on labels and the attachment of the governing bodies logo.

The Certified Organic Benefit 

Certified Organic is strong, it guarantees clean and safe ingredients and there are never any questionable chemicals in ANY of the products that display the Certified Organic logo.

It also holds manufacturers accountable by verifying that what is ‘on’ the label matches with what is actually ‘in’ the product, therefore making it easy for the customer to understand the ingredient list and trust the ingredients in their products.

It also means that every part of the supply chain has adhered to a standard, from the planting of the seeds to audit checks and testing of each ingredient as it moves from soil to skin.

The result is that you are putting a clean product on your skin, feeding your skin with natural ingredients to balance it without any harsh or harmful chemicals.

natural skincare

Certified Organic tells you what is NOT in your skincare, so that we can concentrate on what IS.

three Rhassoul Pastes

Rhassoul Clay Detox Masks

Rhassoul Clay Detox Masks

Rhassoul Pastes

Rhassoul Clay has been used by the Berbers of Morocco since ancient times to clean skin, hair and scalp.

This clay gave us the inspiration for our Rhassoul Clay Detox Masks.

Rhassoul is clay that has been formed from volcanic lava and mined from chambers below the Atlas Mountains near Marrakech, after extraction, the pure clay is washed and dried in the sun, and then ground to a fine powder.

Regarded as the finest clay due to the ability to draw out impurities, this is the clay of choice in high end spas.

What is inside

Rhassoul clay is rich in minerals that gently lift away excess oil without drying the skin, and with added Certified Organic, Argan Oil to control oil and sebum production.

As the Clay is extracted from inside the mountains, it has not been exposed to surface contaminants.

It is an all-natural alternative with no surfactants, parabens or plastic beads, and also safe for discharge into our marine environments.

The Benefits

Purifying, Detoxifying, Cleansing, Conditioning and Soothing.

The Benefits of PÜRE’s Rhassoul Detox Paste:
Nourishing the Skin
Exfoliating and Tightening the Skin
Environmentally Friendly

The negatively charged clay particles draw out positively charged impurities, unclogging pores in the skin and promoting circulation and at the same time depositing the beneficial minerals.

The clay particles remove dead skin cells and tighten the pores, protecting against free radical damage that may lead to wrinkles and protect against inflammation caused by allergies and acne.

Rhassoul clay has an exceptionally high mineral content, including magnesium, iron, calcium, potassium and silica and a natural magnetic energy that draws out positively charged toxins and impurities.

An intense treatment to help nourish and revitalise your skin, infused with essential oils help to soothe, while reducing any dryness as well as any flakiness.

The masks also help to improve clarity and elasticity to your skin.

Suitable for all skin types, and formulated to tackle a variety of different skin issues.

Rhassoul Clay paste removes excess oil without promoting irritation, and aids in the smoothing of your skin.

Naturally Good For

Oily and acne-prone skin types, although all skin types can benefit.

Helps eliminate excess shine, Rhassoul clay has both skin calming and oil absorbing properties, making it useful, both for those with sensitive skin, as well as oily and/or acne prone skin.

Aim for flawless skin with our Rhassoul Clay Detox Masks, a skincare product that purifies, it will give your skin an instant lift, and exfoliation.

Rhassoul Clay has excellent hair conditioning properties.

Rhassoul Clay Detox masks, face mask, detox mask, clay mask,

The next time you are looking to chillax, take a couple of slices of cucumber from the fridge for your eyes, apply the detox mask, light some candles, put on some cool vibes, and enjoy the calming benefits all around.

How to use Rhassoul Clay Detox Masks

On the Face

the pure collection rose neroli Fleur d'orange honey

Gently apply the paste to your face and wait for approximately 10 minutes before rinsing off with warm water, you do not have to wait until it is completely dry, some people prefer to leave a clay mask on their face until it is completely dry for the full effects, however it is better to remove the mask before to prevent the dehydration of the skin.

Your skin will still absorb all the valuable nutrients and benefits it requires.

The best way to decide if it is time is to do a simple touch test, when the clay starts lightening in colour, but still feels slightly sticky to the touch, it is time to rinse it off.

If you have a stubborn pimple, you could use the mask as a spot treatment leaving it on overnight.

Hair Treatment

Rhassoul clay detox mask deep cleanses the hair and scalp, removing excess oil, treating split ends and improving blood circulation to the scalp.

Rub the paste gently into your scalp and hair, leave for 10 minutes and then rinse off.

How often should you use a Rhassoul Clay Detox mask?

In general, using the mask 1 or 2 times a week is best for most skin types.

For oilier skin use up to 3 times a week.

For dry or sensitive skin, try every 10-14 days working up to weekly, as long as skin does not get irritated.

Argan Oil Benefits

Nourishing, Moisturising and Anti-Oxidising.

Argan oil 10ml 

With vitamin E and essential fatty acids, Argan Oil is known for incredible skin benefits and is easily absorbed into the skin.

Argan Oil also helps to control oil or sebum production, making this restorative conditioning oil suitable for use on skin and hair, giving skin blemish fighting properties while locking in precious moisture, to leave your skin feeling softened, energised and beautifully replenished.

98% Certified Organic Ingredients
98% Natural Ingredients

Vegetarian. Vegan. Cruelty-Free.


Our Organic Rhassoul Clay Detox Masks with Argan Oil and infused with the pure essential oils of either Rose or Neroli or Honey.

Matt gold cup

Award Winners

Skincare Award Winners

We were proud to have been Pure Beauty Global Award winners in 2018 for our PhytoHealth Revitalising Serum and the Pure Beauty Awards winners for our PhytohHealth Intense Serum.

Who are Pure Beauty?

Pure Beauty are the UK’s top Beauty and Cosmetic magazine that brings news, views and in-depth features covering product launches, retail trends and innovation in the British Beauty Market they allocate prestigious awards for innovation and creativity within the beauty industry.

Pure Beauty receives hundreds of entries from brands spanning 29 countries, the shortlist features 27 categories ranging from niche fragrance to personal care and packaging design including the category ‘Best New Organic Product’ in which our two products were shortlisted.


In 2019 we were finalists with our PhytoHealth Private Blend Beard Oil and our Detox Face Mask with Rose Otto from The Beauty Awards, and Editor’s Choice for our PhytoHealth Revitalising Serum.

About The Beauty Awards

The Beauty Awards were launched in 2001 by Beauty Magazine, bringing the industry, consumers and celebrities together for an annual celebration of the best in the beauty world to celebrate the latest and greatest products in UK retail beauty

In 2019 we were shortlisted for the Free from Skincare award for our PhytoHealth Intense Serum.

Who are ‘Free From Skincare’?

Free from Skincare focus on natural, organic and ‘free from’ skincare, free from some, or all of the chemicals and additives which concern consumers for health or ethical reasons

Truly Honoured And Humbled

We are humbled with such awards and will continue to add more unique, sustainable products containing only the uncommon, but sustainable, cruelty free, vegan and organic ingredients


Photo by Giorgio Trovato on Unsplash